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Is Outfitters a Pakistani brand?

Is outfitters a Pakistani brand?

In the ever-evolving world of fashion, a company’s past frequently provides valuable insight into its aesthetic, guiding principles, and calibre of work.

Understanding a brand’s past is crucial as consumers grow pickier about what they buy.

Among the several brands that have become well-known throughout the years on the Asian subcontinent is “Outfitters.”

The brand is intimately linked to youthful energy, Western aesthetics, and cutting-edge designs.

Still, people sometimes ask, “Is Outfitter a Pakistani brand?” This article explores the evolution, ethos, and background of Outfitters in great detail to offer a comprehensive response to this question.

Origin and Establishment

Outfitters is, in fact, a Pakistani brand. It was founded in 2003 and has its roots deep in Pakistan’s urban fashion scene.

The company founded the brand in response to the growing need, particularly among the nation’s youth, for stylish apparel in the Western style.

Expansion and Growth

Since its inception, Outfitters has grown exponentially. It initially started with a focus on young men’s and women’s apparel, but seeing the success and market demand, it expanded its offerings:

  • Outfitters Junior is dedicated to children’s apparel, combining style with comfort for the young ones.
  • Ethnic by Outfitters is a fusion line that merges traditional Pakistani aesthetics with modern designs, catering to women.

Explain Ethnic by Outfitters?

Ethnic by outfitter

An expansion of the well-known Pakistani brand Outfitters is Ethnic by Outfitters.

Outfitters specialises in Western clothing, but Ethnic explores traditional clothing and combines it with modern design to produce a range that appeals to Pakistani women today.

Collections and Offerings

    • Unstitched Collection:
      Ethnic offers a range of high-quality fabrics adorned with intricate embroidery, prints, and patterns. This allows customers to tailor outfits to their preferences, ensuring both fit and design meet individual tastes.
    • Ready-to-Wear:
      For those who prefer instant shopping solutions, Ethnic provides a diverse ready-to-wear line. This includes daily-wear kurtas, formal outfits, and even festive collections for occasions like Eid.
  • Accessories:
    Understanding that an outfit is complete with the right accessories, Ethnic also offers a range of handbags, jewelry, shoes, and scarves that perfectly complement their clothing.

Brand Philosophy

Outfitters’ basic tenet is to offer high-quality goods with creative designs.

They are aware of the customs, traditions, and shifting styles of dress in the area. What distinguishes them is their capacity to quickly adjust to the shifting demands of the Pakistani market.

Recognition and Awards

The outfitters’ dedication to quality has not gone ignored. Their reputation as a leading local brand has been strengthened by the numerous awards they have received over the years for their contributions to the Pakistani fashion industry.

Retail Presence

Outfitters is a well-known retailer with more than 100 locations in Pakistan’s main cities. Their flagship locations are styled in an urban, modern manner that reflects the attraction and image of the company.

E-Commerce and Digital Presence

Outfitters has a dynamic online store that enables customers from all throughout Pakistan (and globally) to purchase their products, demonstrating their understanding of the transition towards online purchasing.

They stay in contact with their audience by keeping them informed about the newest collections, deals, and fashion trends thanks to their active social media presence.

Environmental and Social Responsibility

Outfitters has demonstrated a dedication to social responsibility in addition to fashion. They have programs in place to lessen their carbon footprint, guarantee ethical sourcing, and advance social welfare through a range of charitable undertakings.

Outfitters Product Range: A Detailed Breakdown for Men, Women, and Juniors

A Detailed Breakdown for Men Women and juniors.

Here’s a table format detailing the products offered by Outfitters for Men, Women, and juniors (Boys and Girls):

Category Men Women Juniors: Boys Juniors: Girls
Apparel – T-shirts – Dresses – T-shirts – Dresses
Casual shirts Tops and Blouses – Shirts – Skirts
Jeans and Trousers Jeans and Leggings – Jeans Tops and Blouses
Jackets and Coats Outerwear (Jackets, Coats) – Jackets Outerwear (Jackets, Coats)
Suits and Blazers Formal wear (Suits, Blazers) – Suits Formal Wear
Footwear Formal shoes – Heels – Sneakers – Flats
– Sneakers – Sandals – Sandals – Sandals
– Sandals – Boots – Boots – Sneakers
Accessories – Belts – Handbags – Belts – Hair Accessories
– Wallets Jewelry (Earrings, Necklaces) – Wallets Jewelry (Bracelets, Earrings)
– Sunglasses – Sunglasses – Hats – Sunglasses
– Hats – Scarves – Sunglasses – Bags
– Backpacks – Backpacks

Outfitters stores across Pakistan: where to find them

Here’s a list of cities where Outfitters is known to have outlets:

    1. Lahore
    2. Karachi
    1. Islamabad
    2. Rawalpindi
    3. Faisalabad
    1. Multan
    2. Gujranwala
    3. Sialkot
    1. Peshawar
    2. Bahawalpur
    3. Sargodha
    1. Gujrat
    2. Hyderabad
    3. Sahiwal
    1. Abbottabad
    2. Quetta
    3. Wah Cantt
  1. Mardan

FAQs

What is an outfitter?
Outfitters is a 2003-founded Pakistani fashion company that caters mostly to the country’s urban youth and offers contemporary, western-inspired clothing.
Is Outfitters a local or international brand?
Lahore is the birthplace of the indigenous Pakistani brand Outfitter.
Do Outfitters offer clothing for children?
Yes, Outfitters debuted their “Outfitters Junior” collection, which has stylish yet cosily designed children’s clothing.
What is “Ethnic by Outfitters”?
The brand’s “Ethnic by Outfitters” fusion collection, which mostly targets women, blends traditional Pakistani textiles and motifs with modern styles.
Conclusion

In conclusion, Outfitters is unquestionably a born and raised Pakistani brand. It captures the energy, vitality, and youth of Pakistan’s cities.

It has become well-known due to its quick expansion and versatility, which has allowed it to bridge the gap between regional tastes and Western fashion trends.

Thus, the next time you choose an outfit from Outfitters, you’re putting on a piece of modern Pakistani culture rather than just a brand.

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